Daslu is a posh multi-brand boutique and designer apartment in São Paulo, Brazil. The boutique is known as the "fashion designers mecca" of Brazil as it houses more than 60 labels plus 30 store-in-stores and is the place where Brazilian socialites, ranging from multi-millionaire soccer players to conglomerate bigwigs shop for the latest accessories and clothing.It is also a renowned shopping institution in South America for being a "purveyor" in chic and exclusive couture. The brand "Daslu" (conjunction of "from the Lu" in Potuegese is a reference to the nickname "Lu" thatwas common to both partners (Lourdes&Lucia)Daslu has great history which began in 1958 from Lucia Tranchesi.She turned her salon into a liitle shop,inviting her friends,drinking tee and shop!Today,the idea has taken over by her daughter Eliana.Is a popular boutique,huge and i guarantee that shopping there will be unforgetable experience!Extra tip on May 2008 Daslu extended theis buissnes and opened a second store in Sao Paolo in the Cidade Jardim mall-i.g on of the reasons that made this boutique famous is the free-flawing champagne and restricted sections only for women!!!